In order to run your equipment dealership the right way, you need a powerful dealer management system in which equipment is at the heart. Because only then can you make the best decisions for your company and for your customers.
Track objects from cradle to grave
By placing equipment at the heart, you can follow it from the cradle to the grave and analyze it from every angle. This way you know what happens with each equipment object during the entire life cycle. Which parts have been replaced? What are the costs and revenues? Which rental and service contracts are linked to the object? Which technician performed which maintenance job and what were his or her observations? All information that you collect during the life cycle of the object remains linked to the object and can be accessed at any time.
Optimal collaboration between departments
Finance, administration, sales, rental, service, field service – every equipment dealer, large or small, has several departments that in many cases function separately from each other. Each with its own system and its own data on which decisions are based. But this is inefficient and ineffective. By working with one powerful dealer management system that places equipment at the heart, your organization significantly improves the internal cooperation. Service technicians communicate sales opportunities to the sales department, the rental planning can check the accounts receivable status, salespeople see the open complaints and work orders, etc. And everyone looks at the same complete, real-time information instead of the limited information of their own department.
"With equipment at the heart of your DMS, you make decisions based on complete information."
Make fully informed decisions
And that is the next big advantage: with equipment at the heart of your DMS, you make decisions based on complete information. Consider, for example, the right time to remove an object from the rental fleet and make it available for sale. Or an analysis of used parts per model type. Many equipment dealers make decisions based on experience and gut feeling. But that does not outweigh the hard truth of numbers. Data-driven decisions provide without a doubt better results for equipment dealers.
Provide the best customer service
Happy customers ... that's what it's all about. But equipment at the heart of a powerful dealer management system will also help you with this. A few examples:
- A customer desires a rental object that is no longer available, but you can look up an alternative object that can also do the job.
- An object at a customer site needs to be repaired and the service planner sees that a technician is going to the customer tomorrow for another service job. The repair can easily be scheduled afterwards.
- One of your salespeople is on its way to a customer but sees that there is an open complaint about a service invoice. The salesperson resolves this complaint for the customer before he or she sits down to close a sales deal.
- A technician comes to repair an object and is asked by the customer to also inspect another unknown object. The technician creates the object in the system, creates a work order and all this information is immediately visible to the back office.
In short, equipment must be at the heart of your DMS for optimal operations and processes. This is necessary to be able to work quickly, to make the right decisions and to be able to offer that little bit of extra service.