One of the most underrated aspects of using software is the importance of modern technology. "If it works, it's good" is often shouted. But with that thought, you create barriers for your organization. If you really want to be successful, you will use innovative technology.
Getting ahead of competition
Using the right software, be it Office, ERP, CRM or e.g. a mobile application, allows you to gain a competitive advantage. Better automated processes means better functioning as an organization and getting in front of customers better. Outdated software usually means that you lose the competitive edge or even fall behind. If the competitor can deliver in a week, but you need two weeks, that's going to cost you money.
Not being limited in possibilities
New technologies bring new opportunities. Technological developments follow each other at an ever-increasing pace, increasing the importance of keeping up. Software based on outdated technology can limit your capabilities. For example, because the software is not compatible with a particular operating system, cannot communicate with a newer application or is unable to facilitate new features.
Speed and decisiveness
Slow, poorly functioning software causes a lot of wasted time and frustration. When you work with modern, innovative software and also have the other preconditions, e.g. hardware and connections in order, you can act faster as an organization and work with the software with more pleasure and ease.
Safety and reliability
Security is perhaps the most important reason to choose software based on modern technology. With outdated software, you run the risk of security problems and vulnerabilities. The system can also become more unstable, be down more often and compromise productivity. You also run the risk that the data in your system will become unusable over time and cannot be converted.
So plenty of reasons to look to the future when purchasing software. Will there be regular updates to the system? Does the supplier of the system stand for continuity and innovation? What risks will my organization run if I do not upgrade? These are probably not the first questions you ask when purchasing software, but it is certainly important to consider them.
Philip van Kemenade is a marketer at Dysel and has daily contact with end users of software.
